Music lives for Michael Shchur show

Description:

#@)₴?$0 with Michael Shchur is one of the most popular satire shows in Ukraine. It is broadcast by several TV channels, including First National TV channel, 24 channel, Hromadske, annd YouTube channel Toronto TV (over 400,000 followers). In season 2, authors added live music performances to the show.

Tasks:

• develop a concept and implementation for 35 live studio performances of Ukrainian bands.
• provide full production of music live videos — starting with artist selection by a musical editor and developing logistics for the shooting, and ending with postproduction.

Results:

We filmed music of various genres — darkwave, folktronica, progressive rock, freak cabaret, etc. We introduced many young musicians and made videos with renowned Ukrainian bands — DakhaBrakha, Stoned Jesus, Dakh Daughters.  

Together, these music videos gained over 1,000,000 views on YouTube and Facebook, as well as TV viewership.